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Infographic: 10 Tips For Effective Visual Communication

by . May 12th, 2014

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People ignore design that ignores people.

Frank Chimero

I feel quite strongly that when it comes to designing, there should be a clear understanding between the work and the one experiencing it. Whatever your message you’re trying to convey should be made clear and be understood by the viewer, it’s a two-way process – and this is called visual communication. We ignore something that is not designed enough as much as designs that are over-powering. Here’s an easy list on how to strike the perfect balance for effective visual communication.

The infographic was created by the lovely people of Column Five, a visual agency based in both California and New York. Their blog is a pretty interesting read and you can also check them out on twitter!

 

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ABOUT THE AUTHOR:

Julya leads the double life of being a graphic designer and a writer. Some of her favourite things in the world are nicely kerned typefaces, bubble tea and nerd humor. She holds the world record for watching the film Inception more times than necessary.