Inspiration

Awesome Web Design of the Week — Make Your Money Matter

by . December 20th, 2013

If there is one sector wherein websites rarely innovate their website it’s finance. The subject of money has always been serious and bland but one website decided to stay away from the all too corporate feel in order to teach people the importance of making their money matter. In this edition of Awesome Web Design of the Week we are going to look at a website that aims to promote credit unions and make the discussions about finances fun and all in all important.

Lately there has been a whole slew of dynamic parallax websites which aims to promote different matters in an interactive fun way. One website in particular caught our eyes and attention and that is why in this post of Awesome Web Design of the Week we are going to show you the amazing site of Make Your Money Matter.

Awesome Web Design of the Week

In order to teach millennials the beauty of using credit unions instead of putting their hard earn money in banks, PSCU asked the help of Firstborn, a digital company based in New York. Considering that millennials are their market they have opted to do a narrative experience instead of the usual show and tell with graphs and boring stock images. The result is Make Your Money Matter which uses a dynamic parallax scrolling to make the animations come to life. Apart from the amazing animation, they have included a calculator that shows people how much does big banks profit from the people’s deposit. This makes a very compelling statement against big banks and not to mention a rather convincing one. The website also helps people to better understand how credit union works, where to find one and apply.

Awesome Web Design of the Week

Awesome Web Design of the Week

Awesome Web Design of the Week

Awesome Web Design of the Week
The website’s interactive calculator that shows you how big banks earn. We have tried it out by inputting using a random bank and a random amount.
Awesome Web Design of the Week
Here’s the result of what the information we have inputted. The website allows social sharing via Facebook, Twitter and Google+
Awesome Web Design of the Week
The website also explains how the calculation is made thus solidifying the website’s statement against big banks.

Awesome Web Design of the Week

Awesome Web Design of the Week

All in all Make Your Money Matter is not only an awesome web design but also a knowledgeable one.  While it may lack the fancy graphs and pie charts about financial growth and the usual stuff, it definitely makes up by creating an amazing narrative with compelling cases to prove that people should make use of credit unions rather than banks.

What do you guys think of Make Your Money Matter? Did you find it useful? Was it able to prove a point or did you became confuse? Share your thoughts about it at the comments below!

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