by Patrick Ilagan . December 20th, 2013
Lately there has been a whole slew of dynamic parallax websites which aims to promote different matters in an interactive fun way. One website in particular caught our eyes and attention and that is why in this post of Awesome Web Design of the Week we are going to show you the amazing site of Make Your Money Matter.
In order to teach millennials the beauty of using credit unions instead of putting their hard earn money in banks, PSCU asked the help of Firstborn, a digital company based in New York. Considering that millennials are their market they have opted to do a narrative experience instead of the usual show and tell with graphs and boring stock images. The result is Make Your Money Matter which uses a dynamic parallax scrolling to make the animations come to life. Apart from the amazing animation, they have included a calculator that shows people how much does big banks profit from the people’s deposit. This makes a very compelling statement against big banks and not to mention a rather convincing one. The website also helps people to better understand how credit union works, where to find one and apply.
All in all Make Your Money Matter is not only an awesome web design but also a knowledgeable one. While it may lack the fancy graphs and pie charts about financial growth and the usual stuff, it definitely makes up by creating an amazing narrative with compelling cases to prove that people should make use of credit unions rather than banks.
What do you guys think of Make Your Money Matter? Did you find it useful? Was it able to prove a point or did you became confuse? Share your thoughts about it at the comments below!